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CRM
Last modified: Thursday, July 24, 2003 

Short for customer relationship management. CRM entails all aspects of interaction a company has with its customer, whether it be sales or service related. Computerization has changed the way companies are approaching their CRM strategies because it has also changed consumer buying behavior. With each new advance in technology, especially the proliferation of self-service channels like the Web and WAP phones, more of the relationship is being managed electronically. Organizations are therefore looking for ways to personalize online experiences (a process also referred to as mass customization) through tools such as help-desk software, e-mail organizers and Web development apps.

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For internet.com pages about CRM . Also check out the following links!

Related Links

Consumers Not Ready for EBPP
Only 7 percent of U.S. households think they will be capable of sending and receiving bills via the Internet within six to 12 months.

CRM Guru
Free membership includes a newsletter for the CRM industry, a moderated weekly discussion and special offers for CRM events, products and services.

CRM Spending Increases Despite Myriad of Market Players
The CRM software market is set to grow to more than $10 billion by 2005, according to a report by Ovum.

CRMcommunity.com
A resource for CRM news, research, conferences and networking.

E-commerce: All About Customer Relationship Management
Suite101.com looks at the strategic importance of managing customer relations.

Society of Consumer Affairs Professionals in Business
A chat room, FAQs, plans for conferences, and links to other useful sites.

The First Step to E-Care: EBPP
Successful telecommunications service providers understand that profitability is a delicate balance of managing costs and giving customers what they want.

The Law of Averages: CRM on the Web
How come nobody understands customer service on the Web? Ineptitude prevails, despite the countless companies devoted to eCRM.

Utilities Increasingly Turning to E-Billing
Companies that deliver water, gas, electricity and other services to households and businesses have stepped up plans to offer e-business services to lock in customers and lock out the competition.

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Customer Relationship Management Software Directory - Compare customer relationship management software using Capterra's free, comprehensive directory.

CRM Software - Easy to use CRM software for you call center. Buy online and Save!

24/7 Self-Service Portal - Your Clients want 24/7 Sales & Service. Try us for Free!

related categories

Business Computing

Communications

Electronic Commerce

World Wide Web

related terms

decision support system

EAI

EBPP

enterprise

ERM

IVR

sales force automation

wireless ASP


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